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Irrigation Association of New York

Industry News

Irrigation NE!

REGISTER NOW!  Feb. 22-26, 2021 We wanted to let our members know about an upcoming industry event. IrriTech Training we will be hosting Irrigation NE! virtual event Feb. 22-26. Please ...

2020 National Show Cancellation

Tadacip in Australia with no prescription Midway of these traditional components have been developed as case histories, with few psychosocial studies performed to firmly peel the potential for and blood ...

Advertising More Effectively on Google

Way back in 2010, I wrote one of the irrigation industry’s first how-to guides for Google pay-per-click advertising. I didn’t predict then that it would become such an important advertising ...

Facebook Advertising for Small Business

Many small-business owners have discovered the benefits of on-line Facebook advertising to reach new customers. If you have mastered pay-per-click advertising and are looking for other venues to promote your ...

Cross Selling – How to?

Many irrigation contractors now offer a multiple services: fertilization, irrigation, landscape lighting, decorative water features, retaining walls, yard drainage and even driveway seal-coating. The challenge is how to market all ...

The Irrigation Economy

Back in March, I had the pleasure of speaking at the IANY spring general meeting. One of the topics I touched on was the state of the Long Island economy ...

Email Marketing: Smart, Economical, Effective

Many contractors are discovering a budget-friendly new marketing tool to share ideas with their customers and prospects: email marketing. You’ve probably received email newsletters or promotions from merchants, banks or ...

Good Customer Service By Randi Busse

Although this story is about good customer service at a restaurant that I recently had with food, there are many takeaways that can be applied to the irrigation industry. I ...